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Here’s how marketing automation increases leads
Marketing automation has become an essential part of every business’s marketing strategy. Thanks to innovations in IT, business marketing tools have become more affordable for small retailers, online...
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Embrace tech trends and enjoy their benefits early
Tech fads often easily come off as mere gimmicks, but they can actually be an opportunity for your business to optimize processes and save money. To seize that game changer your company has been...
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Why business continuity plans fail
Even the best managed IT services provider (MSP) can overlook certain business continuity plan (BCP) details. This is why businesses should always be on the lookout for the following pitfalls of BCP to...
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Boost revenue by implementing reliable CRM
As a business owner, you know that gaining and growing a solid base of loyal customers is crucial to the success of your venture. Therefore, the effectiveness and reliability of your customer...
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Reasons why companies should use business intelligence
Your small business’s data is valuable, and utilizing it for growth strategies lets you discover opportunities. One way to do that is to use business intelligence (BI) tools. Multinational companies...
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5 Ways you can benefit from business dashboards
Data dashboards have become increasingly popular for businesses over the past few years. They are a great data visualization tool that gives you an overview of how your business is performing, catering...
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How MSPs are helping businesses navigate the challenges of COVID-19
IT services are more critical than ever before, proving their value in the face of a health crisis and the abrupt shift to remote working. Here are some ways managed IT services providers (MSPs) are...
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5 Ways you can benefit from business dashboards
Data dashboards have become increasingly popular for businesses over the past few years. They are a great data visualization tool that gives you an overview of how your business is performing, catering...
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Improve customer data collection with these tips
As businesses continue to use more apps and tools that allow them to collect, store, and process customer information, the amount of data in their systems grows exponentially. However, not all of the...
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4 Data backup solutions for your business
Modern businesses use data in almost every aspect of their operations. Without immediate and constant access to it, organizations will come to a grinding halt. That's why it's critical to have data...
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Boost your marketing campaigns with video content
Creating trending videos on social media is one of the best ways to catch people’s attention and market your brand. These are the seven types of video content you can use to bolster your marketing...
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5 Reasons every SMB needs marketing automation
Marketing automation can be a large budget line item for a small- to mid-sized business (SMB). With limited means and resources, many SMBs would rather rely on good old human effort. However, sending...
View ArticleHere are 5 mistakes to avoid when investing in IT
Investing in new IT solutions can make your team more productive, ensure compliance with industry regulations, and improve the outputs you deliver to your customers, among other outcomes. But if you...
View ArticleArgument for Changing Internal IT Departments
Joe Peppard makes the argument that it’s time to get rid of the IT department in a WSJ article from November 27, 2021. I don’t disagree with everything Mr. Peppard says. For example, when he suggests...
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Java Log4j exploit
A vulnerability that affects a Java logging package (log4j) has been identified and IT professionals have been alerted about the potential issues. The code is being used on many enterprise and cloud...
View ArticleNew Year, Same Scams
Now that the holidays are over, we don’t have to worry about any more Amazon scams, right? Oh how I wish that were true. Now we’re back to regular-old types of scams, no longer going based on the...
View ArticleCoffee in the Lounge
I’m sitting here in the departure lounge, about to head out to a conference for a few days. My plan was to write more about QR codes and how vulnerable we are to attacks from malicious actors using QR...
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The Coming Cyber Attacks
At 12:38, Friday afternoon, a Wall Street Journal alert came across my phone as “Breaking News”. I’m not sure this is breaking news. The number of troops amassing on the Ukraine border has increased,...
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